Episode 13: A Class Act
This Blue Cast episode, Michael Kininmonth talks with Giusy Bettoni, CEO and founder of C.L.A.S.S.
An expert in the textile value chain, Giusy has superior technical knowledge within the raw material market sector, as well as precise marketing and communication skills.
In 2007, Bettoni created C.L.A.S.S. (Creativity Lifestyle and Sustainable Synergy), with the mission to change the perception of “sustainable” fashion and create an international forum for textiles, fashion, lifestyle and home design. Her company C.L.A.S.S. has become a global resource for responsible material innovation, education, marketing and communication. Giusy and her team introduce a new way of design thinking that represents a shift in culture to empower businesses to be competitive and socially responsible.
Listen here.