Blue Bloods Gather at Amsterdam Denim Days
Apr 25, 2022
“Naveena Denim Mills teamed with U.K. studio Endrime to create a ‘Denim Art Club,’ where attendees could paint denim canvases. The activation was part of how the mill educated consumers about its new Future Cellulosic collection made with TENCEL™ fibers. Garments made with fabrics designed by Endrime were also on display.”