Are Buyers Asking Brands the Right Sustainability Questions?

Are Buyers Asking Brands the Right Sustainability Questions?

“‘We encourage our customers and our merchants to evaluate sustainable claims using clear, measurable and externally validated sustainability criteria,’ Duff said. ‘For example, when you’re looking for items made with sustainably sourced materials, you might look for Fair Trade certified cotton, TENCEL™ lyocell and Forest Stewardship Council certified, among others.’”

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