Bluezone Trends: Denim Parties On

Bluezone Trends: Denim Parties On

“Here, new sustainable fibers like TENCEL™, REFIBRA™, hemp and Coreva, Candiani’s 100 percent biodegradable stretch denim, challenge the conventional ways to produce traditional-looking denim. Fabrics that offer multiple solutions as it adapts to diverse demands also gain value. The theme also underscores the importance of undoing the damage caused by greenwashing marketing gimmicks. Buyers, Wröbel added, need to implement and follow sustainability standards that are defined by experts on the topic.”

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