Carhartt Delivers A New Line Geared To Tradeswomen; Durable Yet Soft
Feb 1, 2024
“‘The Carhartt Spring collection breaks new ground by offering women’s products made from TENCEL™ fibers that are durable while providing the soft comfort that women look for in apparel. Our brand is known for its durability and the innovation starts with the fibers used to make the fabrics,’ said Susan Hennike, chief brand officer at Carhartt. The design team then develops the silhouettes and colors for the line, explained Hennike. ‘The new line designed by women and made by women allows for comfort and versatility.'”