Denim’s Most Influential Push Action Over Fluff When it Comes to Sustainability

Denim’s Most Influential Push Action Over Fluff When it Comes to Sustainability

“With brands offering products that “reduce, reuse and recycle,” Tricia Carey, Lenzing’s director of global business development for denim, urged retailers to highlight these options in their stores. Nordstrom, she said, is a good example of how retailers can offer new jeans, used jeans, renewed jeans and rental programs all under one roof.”