Pakistan-based denim manufacturer Naveena Denim Mills is taking inspiration from nature to protect the planet with its BluePrint 2030 sustainability strategy. Along with its mission to “champion equitable progress,” Naveena wants to “pioneer ecological harmony” through responsible production and “embrace transparent innovation,” including collaborations. Addressing the...
Consumers expect a lot from their denim. Style and comfort are equally important, and the materials used to construct jeans must have this dual performance. Matte TENCEL™ Lyocell fits the bill. The wood-based fibers—launched in 2021—carry the softness and breathability of conventional TENCEL™ without the shine,...
Brazilian brand The Paradise is weaving the warmth of summer into a collection that features TENCEL™ fabrics from Canatiba. The brand’s 16th collection, dubbed Holiday, uses a mix of cotton, linen, silk, viscose and TENCEL™ for T-shirts, shorts, skirts, pants, shorts, bikinis and rompers. A capsule...
Dope dyeing and denim are increasingly going hand-in-hand as manufacturers adopt our colored TENCEL™ Modal fibers. Instead of adding dye at the yarn or fabric stage, these fibers have the color infused into them during the production process. Pigments are added to the modal liquid...
Stella Blu has entered a joint venture with NTX, which has helped bring Cooltrans to denim for the first time. ...
The collaboration merges the heritage and reputation of Kaihara’s denim with TENCEL™'s expertise in fiber innovation, achieving new heights for the denim market....
A new project from denim manufacturer Artistic Milliners uses specialized TENCEL™ Lyocell fibers that were created to mix with recycled cotton....
For decades, denim mills have been using TENCEL™ fibers in their fabrics, but there was always a design limitation holding back wider adoption: luster. TENCEL™ is soft and sustainable, but it was also historically shiny. Sheen works for some applications—such as women’s wear—but it is...
The mill’s Tomorrowlab collection is a creative collaboration with Jonathan Cheung with the aim to bring eco-friendly denim to the masses....
The mill is embracing less conventional plant-based materials along with TENCEL™ lyocell to create jeans with a sustainable story....
One of the denim industry’s major sustainability challenges and targets is around water consumption. A particular focus is the water used to dye denim its classic indigo hue. Prosperity Textile’s Stella Blu division is wading into waterless coloring for denim through a partnership with NTX on...
At Kingpins Show in Amsterdam this week, Lenzing is launching a Matte TENCEL™ Denim Capsule Collection, which was developed in collaboration with mill partners....