Sustainability

From fiber companies to designers, the denim industry came together in Amsterdam on Friday for Kingpins Transformers: The Cost of Sustainability. Experts and innovators from all along the denim supply chain discussed the opportunities and costs of making the denim business truly sustainable. Here’s a roundup...

Nowadays, the denim category is multi-dimensional and dynamic, comprising a wide variety of fibers, fabrics, fits and finishes. This collection is designed to reflect this situation perfectly. Sustainable Denim Wardrobe has been produced to showcase TENCEL® branded lyocell fibers and Lenzing Modal® fibers across a...

Can the fashion industry really be sustainable? Did you know that the fashion industry is the 2nd most polluting  industry in the World? Denim itself is a huge contributor to this shocking statistic, being a really filthy business! Cotton, water and chemicals are the main culprits. The...