Trends

Lenzing Project Manager Michael Kininmonth presented a webinar, entitled Transforming the Denim Experience. The webinar discussed the research and development behind Lenzing’s special fabrics, as well as insight on the latest fashion trends and technology in Lenzing’s 4S Collection. The 4S Collection, which stands for science, sustainability,...

Denim continues to be a bigger part of fashion weeks worldwide. Lenzing, along with Cotton Incorporated, Prosperity Textile and more, gathered for Denim Cool Day, a fashion trade event organized by the Asia Denim Innovation Alliance (DIA) in Guangzhou, China to promote new ways denim...

Denim is just getting warmed up in the athleisure category. For the Fall ’16 show season, Lenzing has partnered with garment finishing company Tonello, knitting machine manufacturer Santoni and indigo knit producer Unitin, to create DEN/IM, I am DENIM, an athleisure collection made with stretch...

At Project New York Men’s (July 17-19) at the Jacob Javits Center, brands proved that interesting design is not just for women’s product. As the major men’s denim trend continues to be the dominance of stretch, the old rules for jeanswear are being rewritten. Brands...