Amsterdam-based nonprofit the House of Denim Foundation is on a mission to make denim more sustainable and smarter through education and community. In service of this goal, the organization’s subsidiary Denim City founded an innovation campus in Amsterdam in 2014. Now, the Denim City footprint is extending to Brazil with...
Blue Lenz is our YouTube channel devoted to denim. Check out the channel for the best denim videos from our Carved in Blue conversations, mill partners and brands. One of the benefits of Blue Lenz is being able to share ideas from some of the...
Adriano Goldschmied Capsule 2017. Advance Denim, Blue Diamond, Santanderina, Tejidos Royo fabrics with TENCEL(TM) x REFIBRA(tm) Lyocell.Adriano Goldschmied Capsule 2017. Advance Denim, Blue Diamond, Santanderina, Tejidos Royo fabrics with TENCEL(TM) x REFIBRA(tm) Lyocell.Adriano Goldschmied Capsule 2017. Advance Denim, Blue Diamond, Santanderina, Tejidos Royo fabrics with...
Consumers today often have a very temporary attachment to the items in their wardrobes. Fast fashion offers an endless cycle of trends that has created a throwaway culture around apparel and footwear. According to a 2015 study from Barnardos, one in three young women in Britain consider clothing to...
With all the bad and depressing things happening these days around the world, it is a big pleasure for us @Denimology to feature some encouraging and exemplary stories. As is the case with Artistic Milliners. Read on to find out: To streamline our commitment towards a more...
In honor of the fourth anniversary of REFIBRA™ technology, Carved in Blue is looking back on the creation and commercialization of the fiber. TENCEL™ x REFIBRA™ Lyocell was first announced in 2016 as a circular fiber option from Lenzing composed of recycled cotton and wood...
The denim industry has been working to curb its water impact by innovating with new materials and dyeing processes. Now, both low-impact fibers and low-impact indigo dyeing are coming together with Spanish fabric manufacturer Tejidos Royo using TENCEL ™ Denim. Dubbed 'Dry Lyocell', the fabric contains...
Denim fabrications are constantly changing courtesy of new technologies and innovations. Pakistani-based denim mill SM Denim has seen the evolution of denim over the past 40 years, as shifting styles and consumer demands have shaped denim production. Today, sustainability is a driving force for invention, and the mill has...
By Michael Kininmonth In early 2011, three separate events contrived to significantly influence my thoughts about my view of the environment and my view of the products that Lenzing manufactures. American photographer Chris Jordan won the Prix Pictet Commission for his shocking photographs of albatross chicks...
Every month, Carved in Blue scours the web for the hottest topics in the sector—from who’s making what, to what’s innovative and new, to how consumers are shifting and what they’re buying. Here’s a look at what we are reading this month: Could the Covid Pandemic Make...
One of the top trends to come out of Covid-19 is conscious consumption. As part of this shift, shoppers are paying more attention to the raw materials within their products. Responding to the demand for lower impact textiles, wood-based fiber producer Lenzing expanded its sustainable...
Aside from sharing genes, some siblings have a common passion for jeans. Paolo and Barbara Gnutti’s father founded Italian manufacturer ITV Denim in 1972, and both siblings grew up surrounded by denim. But while their denim roots began in childhood, the siblings branched out into different career paths....