Carved in Blue Tag

Denim is finding new footing in the arms of social media—Instagram in particular. Lovers of the blue stuff have taken to the visual platform to share their denim finds, favorites and feature-worthy looks. And fans and consumers alike have found Instagram a new place for denim...

For 25 years, TENCEL® branded lyocell fibers have influenced denim design by expanding its potential in fashion. Now and into the future, with sustainability one of the most critical challenges for the apparel industry, fabrics with TENCEL® fibers have the ability to be highly relevant...

MYR is software that aims to simplify denim design—to reduce waste, foster collaboration and, above all, nurture creativity. MYR is a digital platform dedicated to fashion design and fashion designers, conceived by Umberto Brocchetto in collaboration with his life-long friend Valter Celato and a tight-knit team...