Bast Recast Deep-Dive: Officina+39
Lenzing’s Bast Recast collection would not have been possible without collaboration. When we set out to create designs using hemp mixed with TENCEL™ Lyocell, the project relied on the expertise and vision of partners—from mills to marketing.
The driving force behind the collection was sustainability. Along with using the natural TENCEL™ and hemp fibers, the designs used 100 percent TENCEL™ thread from Crafil and low-impact washing techniques by Jeanologia. Even details like the branding took environmental footprint into account.
Warp-Face fashioned the paper for hangtags and labels out of recycled denim scraps, with the logo and lettering printed using a traditional letterpress. And instead of using a leather patch on the back of jeans, Endrime picked out duck canvas made of hemp.
All of the labeling was printed using Officina+39’s Recycrom dye, which is made from textile waste. The chemistry company creates pigment powders by crystalizing recycled fabric fibers. These colors can then be used on materials such as cotton, wool, nylon and natural fabrics for applications like dyeing, screen printing and coating.
The use of Recycrom on paper for Bast Recast was a first. “Until now, we concentrated mainly our effort into application for the textile industry, but it has been really amazing to see Recycrom applied on the labels. So I think this project is opening new opportunities for us for Recycrom,” said Andrea Venier, managing director of Officina+39.
Andrea added that this is an example of sustainable collaboration in action. “I think this collaboration is really a concrete commitment to the UN 2030 agenda, in particular SDG 17, so the partnership for the goal. I think your efforts during last year to create a project and put around one table different players, different resources, efforts, I think it’s something very important to show to our industry a new model, a new approach,” said Andrea.
Click through the slideshow to see the Officina+39 Recycrom dye labels.
Read more about Bast Recast partner Crafil here.