Denim Mills Discuss Their Experiences with TENCEL™ Lyocell – HV100
When Lenzing Group launched TENCEL™ Lyocell – HV100 this fall, the debut happened in partnership with global denim mills. We teamed up with 17 mills to create a collection of fabrics that showcased what is possible with the new fiber, which features varied lengths to mimic nature’s imperfections.
Since these manufacturers got the first crack at using HV100, we asked them to share what made them adopt the fiber and what their experience working with the new TENCEL™ Lyocell variation was like. Below, hear from Artistic Denim Mills, Calik Denim, Naveena Denim Mills and US Denim Mills, and read part one here.
Artistic Denim Mills (ADM)
Zahra Ahmed, director
“The primary motivation for choosing TENCEL™ Lyocell – HV100 lies in the exceptional combination of aesthetics and comfort. It imparts a naturally texturized and irregular appearance to denim, reminiscent of cotton, which appeals to our customers for its authentic and raw look. This aligns perfectly with current market trends, where the demand for classic, worn-in denim washes is on the rise. By incorporating a fiber like HV100, we can address these trends without compromising on comfort. The inherent softness of HV100 enhances the soft feel of the fabric, complementing the relaxed, baggy silhouettes that continue to dominate 2025 trends. Collaborating with Lenzing further ensures that we meet our sustainability objectives, significantly reducing our carbon emissions and water consumption, while offering our customers traceable, certified fiber options.”
Naveena Denim Mills (NDM)
“At Naveena Denim Mills, our experience with TENCEL™ Lyocell – HV100 has been highly positive so far. As communicated, this innovative fiber shows significant improvements in dye uptake and delivers a visual character much closer to cotton—qualities we’ve clearly observed across several trials and fabric developments.
The results reflect enhanced shade consistency, a softer hand feel and an overall smoother performance during production. Based on these outcomes, we foresee strong appreciation and positive feedback from our customers in upcoming collections.
The refined aesthetics and natural tactility of HV100 perfectly align with our Denim Royale concept—a direction that celebrates comfort, sophistication and a sense of quiet luxury in denim. By integrating HV100 into this story, we’re able to elevate the fabric’s visual depth and softness while staying true to our vision of modern, premium denim designed for both style and substance.”
US Denim Mills
Intizar Ali, general manager business development
“TENCEL™ Lyocell – HV 100 enables the development of authentic, non-drapey denim fabrics that retain softness and comfort. It bridges the gap between the classic appearance of 100 percent cotton and the smooth touch of TENCEL™, expanding creative potential for modern denim design.”
Calik Denim
“At Calik Denim, innovation is at the heart of every collection we create. Our close collaborations with industry-leading suppliers play a vital role in shaping this innovative spirit.
As part of our Evogeny SS’27 collection, unveiled at the Kingpins Show Amsterdam, we use Lenzing’s TENCEL™ Lyocell – HV100, a new-generation fiber that combines the natural softness of cotton with enhanced sustainability. Its gentle hand feel and eco-friendly composition reflect our ongoing commitment to responsible innovation and the future of sustainable denim.”