18 Jan How Storytelling Creates Sustainable Fashion
Storytelling is an essential element of sustainable fashion. It helps consumers connect with brands and understand the values and principles that drive them....
Sustainability
03 Jan Recycling and the Circular Economy
Our planet has finite resources. Thus, resources need to be used and preserved so that future generations can enjoy them, too....
22 Dec Blue Cast: Nicolas Prophte on Purpose and the Power of Relationship
As the denim industry continues its sustainability journey, it will primarily be people and relationships that determine how fast or slow this progress happens. “If you look back 10 years ago, and where we are now, there is a tremendous journey that has been engaged,” said...
16 Dec Confused about “Net Zero”? You Shouldn’t Be, as Time Is of the Essence!
A recent study conducted by the British Advertising Standards Authority (ASA) revealed that there is a significant lack of understanding of both environmental, social, and governance (ESG) as well as sustainability-centric marketing claims that companies are using to attract conscious consumers. The ASA carried out interviews with individuals across the...
09 Dec Lenzing and Renewcell Team to Scale Circularity
At Lenzing, we’ve long been proponents of a circular textile industry. Our TENCEL™ Lyocell with REFIBRA™ technology fibers marked a commercial move toward circularity when they launched five years ago, and we’ve been scaling up our efforts ever since. To make more circular fibers, we need...
06 Dec How TENCEL™ Became Denim’s Go-To Ingredient
It’s not easy for a new fiber to make a dent in an industry as cotton rich as denim, but after 30 years Lenzing Group’s TENCEL™ Lyocell has a first-row seat in the category’s sustainability and comfort overhaul. Made with sustainably-sourced natural raw wood and produced...
30 Nov Slideshow: The Scene at Denim Première Vision
The denim industry is progressively working to lower its impact. These ethical efforts were on view at Denim Première Vision, held from Nov. 23 to 24 at Superstudio Più in Milan. Over 2,000 attendees hailing from 50 countries came to the show to see sustainable...
21 Nov Textile Exchange Conference Stressed Importance of Collaboration
Last week, the Lenzing team was in Colorado for the Textile Exchange Conference. The week-long event was jam-packed with content centered on advancing sustainability in materials. There is an urgent need for climate action to avoid catastrophic outcomes for people and the planet. Raw materials in...
14 Nov Lenzing Tops Canopy’s Hot Button Rankings
Wood and wood pulp are Lenzing’s most important raw materials, and as such the company focuses on responsible sourcing of both these raw materials. This is accomplished through certifications, responsible consumption and highly efficient use of these valuable resources. Canopy is a Canadian nonprofit organization focusing...
26 Oct Blue Cast: Reverse Resources’ Nin Castle on Textile Waste Matchmaking
In circularity, waste is a valuable commodity. But it can be a challenge to both source and sell high-quality post-industrial waste. Nin Castle, the fourth and final guest on our Circularity Solutionist podcast series in partnership with the Fashion Impact Fund, has been working in textile...
19 Oct Blue Cast: BanQu’s Estefania Angel Villanueva on Centering the Circular Economy on People
The circular economy will require waste feedstock for recycling. One solution to finding these inputs, according to BanQu's Estefania Angel Villanueva, is leveraging the existing waste pickers and bringing them more formally into the supply chain. In the third episode of our Circularity Solutionist podcast series...
12 Oct Blue Cast: Sortile Co-founder Constanza Gomez on Solving Textile Sorting
One of the biggest challenges in circularity is identifying a garment’s fiber composition to determine how it should be processed. Typically, this is done by hand, with sorters reading tags, which can lead to human error. Adding to the issue? The fact that 30 percent...