Episode 208: Advanced Futures in Sustainable Denim
This Blue Cast episode, Dennis Hui talks with Michael Lam, director of Advance Denim Limited.
Michael has over 20 years experience in the denim industry. As the director of Advance Denim, he is responsible to connect the denim business and cultures from the East to the West and work together with his team in Amsterdam and New York to exchange the denim innovations and concepts from different countries. Michael has been working on several sustainability and innovation projects, such as the BigBox Dyeing, BioBlue, Botanic Dyes and cottonized hemp, in the company. Those projects led Advance Denim to be one of the most sustainable denim mills in the world, and this has been recognized by some well-known brands. Michael also actively helps the young generation to understand more about the denim and jeans cultures by working together with the Hong Kong Polytechnic University and the Hong Kong Design Institute to provide denim seminars and sponsorship to the students. Michael is one of the founding members of the Hong Kong Denim Festival, which is one of the most important denim events in Asia. He also works together with the Kingpins show in the United States and the Denim by Premiere Vision in Europe for some events and seminars. By having this connection and experience, Michael always promotes the most innovation and sustainability denim technologies and cultures to the world.
Listen here.