"On Thursday, the fast-fashion retailer introduced an eight-piece limited-edition men’s denim capsule created from fabrics that use Renewcell’s Circulose viscose and Lenzing Group’s TENCEL™ lyocell with REFIBRA™ technology. Circulose fibers are made from 100 percent textile waste while TENCEL™ Lyocell is derived from wood pulp. The retailer...
"H&M is proudly introducing the next generation of denim created with circularity-driven innovation. This limited-edition drop is the first men’s denim collection constructed from fabrics with CIRCULOSE® Viscose and TENCEL™ Lyocell with REFIBRA™ technology — textile fibers that make the fashion of tomorrow a reality...
"Creating a versatile wardrobe was a key focal point in Joe’s collection. Men’s Japanese denim trousers, TENCEL™-blended jeans and French terry basics mixed with button-down shirts with a 'peachy' hand feel, 'dusty sunset' colors and a cream suede bomber jacket. The brand is also toying...
"Other highlights included the Engineered Jean launched by Levi Strauss in 1999, which marked a progressive move away from 100 percent cotton denim, using TENCEL™ lyocell in the weft and cotton in the warp, and the introduction of TENCEL™ in blends with other materials like...
"'Levi's 720 High-Rise Super Skinny jeans are stretchy and comfortable. They wear similar to leggings but look like real jeans and show off curves in the best ways,' says Guenza. Made from a combination of cotton, TENCEL™ Lyocell, polyester, and elastane, 720s have plenty of...
"As TENCEL™ commemorates its three decades-long milestone of providing high-quality sustainable fibers for textile and home goods brands, the fiber brand has a lot to celebrate – and marking the occasion is its 'Feel Good Fibers Since 1992' tagline, a tribute to the comfort, eco-friendliness,...
"'We encourage our customers and our merchants to evaluate sustainable claims using clear, measurable and externally validated sustainability criteria,' Duff said. 'For example, when you’re looking for items made with sustainably sourced materials, you might look for Fair Trade certified cotton, TENCEL™ lyocell and Forest...
"'We are seeing a significant shift towards sustainability in the luxury and premium industry, largely driven by the younger generation who are greatly concerned with the future of our planet,' said Vineet Singhal, vice president global business unit Noble Fibres at Lenzing AG. “As a result...
"With fewer styles fitting more body shapes, the company can mitigate the manufacturing of wasteful products. Additionally, the mill is now offering cotton-free denim amid increasing uncertainty in both cotton supply and pricing. This alternative is made from 50 percent TENCEL™ and 50 percent Ecovera." Read more on...
"For another denim style that’s not stark white, DL1961’s eggshell-hued jeans offer a slight twist on the look. The brand’s Hepburn Wide Leg Jeans are one of their bestsellers, beloved for their culotte-inspired silhouette that’s both comfortable and flattering. The stretch denim style is made from 62...
"Some highlights from this season include S810P Keane, a relaxed stretch fabric consisting of a blend of organic, pre-consumer recycled cotton, Repreve and Lycra EcoMade, and 3729P Ailey, which uses the same blend but as a lightweight, authentic rigid blended with TENCEL™. Cone’s 100 percent...
"E-Denim, a product group that wraps recycled cotton around a core of recycled yarns, is one of Calik’s solutions. The concept offers power stretch and comfort stretch product alternatives with up to 70 percent recycled content. 'In addition to this, we add recycled TENCEL™ to...