Running from April 1 to April 30, its campaign is a collaboration between Lenzing, seven of the firm’s U.S. retail partners, and nonprofit One Tree Planted, a U.S.-based organization that plants trees across North America and beyond, pinpointing areas affected by forest fires and floods....
The Lenzing Group, world market leader in specialty fibers from wood, announced today the launch of the brand’s 2019 Earth Month Campaign entitled “From Trees, For Trees”. Lenzing’s TENCEL™ brand, along with seven of their U.S. retail partners, including BN3TH, BleuSalt, Triarchy Denim, Boyish Jeans,...
The show will host 100 exhibitors from around the world with companies such as Unifi, Lenzing, and Jeanologia among the list of of exhibitors....
Lenzing co-host Tricia Carey, director of global business development, emphasized how collaboration through sharing ideas was crucial to a progressive denim-manufacturing industry. “It’s about having conscious collaboration where the partners are aligned with a similar mission and values,” she said. “Lenzing is nothing without our fabric...
I am most proud that I work with a great team and amazing leaders in the denim industry. I have contributed to the evolution of Tencel Lyocell over the past 27 years. When I first started in 1998 we tracked every fiber bale and struggled...
The Levi’s Wellthread Collection, launched in 2015, is created with a waterless dyeing technology, which uses up to 70% less water compared with conventional indigo dying. The Wellthread x Outerknown collection launched last fall. The line includes shirts, jeans, and jackets that use as much...
Its two-day New York Denim Days festival will feature a selection of brands, designers, artisans and vintage vendors in the denim market, including new activations and interactive installations from denim supply chain members, the organization said. The event will be held at the Metropolitan Pavilion,...
That might be a strange statement from a 115-year-old business, but Royo Ballesteros can read the tea leaves of climate change and resource scarcity. He wants to ensure that Tejidos Royo endures for another century, perhaps beyond. Certainly the company has often been ahead of...
“Denim Days is platform where consumers can buy a pair of jeans directly from the designer, attend a seminar about sustainability by an industry expert, experience a fun, interactive installation and then get their hands blue indigo dyeing a garment,” said Andrew Olah, one of...
The brand uses eco-friendly fabrics, such as Tencel-lyocell. According to DL, Tencel-lyocell fosters a closed loop process, meaning that the brand’s clothes prioritize the environment from sourcing to final product. “We use up to 50 percent less energy and water and up to 60 percent less...
The Planet Rehab collection incorporates Lenzing’s Tencel and Tencel x Refibra lyocell fabrics manufactured by Tejidos Royo and dyed using Officina+39’s Recycrom process, with Tonello providing the finishing process. “Personally I could see the whole process, and this gives me confidence to show and say that...
Described as the premium denim brand’s “softest, most versatile fabrics yet,” the DL Ultimate Collection is based on wardrobe-building essentials for round-the-clock comfort and versatility. The jeans are made with a cotton, Tencel and poly-Lycra blended fabric for 360-degree comfort, breathability and softness. “Through the use...