Carved in Blue’s Most Quotable Moments of 2018
As we move into 2019, we have some Carved in Blue highlights from 2018 and what it will mean for the denim industry.
But before we close the chapter on this year, we’re taking a look at some of our favorite quotes from those shaping the indigo sector.
From ALL IN THE FAMILY WITH THE CARDONAS
“We are living a real change in this industry’s history. We still have a lot to do to reach a more ethical and sustainable Industry, but opportunities are just huge. I see more than ever a real collaboration in the full production chain, from the brands to the yarn manufacturers, passing by fabric, garment, chemicals and finishers. New generations are not going to have the choice, as to them, sustainable production will be a fact. We must be capable to do this.”
–Fernando Cardona, Jeanologia
From ISKO I-SKOOL™ CONSULTANT WEIGHS IN DENIM’S YOUNG TALENT
“In my opinion, we need some more fresh blood to work together with the denim masters. Beside the original denim world and premium brands, I see some space for new hybrid categories that can better answer to the new generation’s needs. I’m thinking about new technologies able to cover outdoor and performance world, new fits able to transform and adapt to this fast changing world, both in terms of climate and in terms of lifestyle.”
–Marina Tonella, ISKOOL Consultant
From PAIGE FOUNDER SHARES HER THOUGHTS ON THE STATE OF JEANS
“I think what is missing in the denim market today is a reminder that comfort matters. With all of the high rise straight legs trending in rigid fabrics the customer gets confused as to what they should buy. The customer wants to look good, be on trend and comfortable.”
–Paige Adams-Geller, PAIGE Denim
From THE GODFATHER OF DENIM’S TAKE ON DENIM DAYS
“I feel that is the ability of closing the circle. Until now we been doing a lot of good things including a lot of mistakes, but we miss the possibility to connect all what we do in a general vision. One player cannot win the game by himself. The fact that we have to collaborate and be transparent at any level is still missing.”
–Adriano Goldschmied, Genious Group
From DENIM DAYS: WHAT 3×1 HAS BEEN UP TO LATELY
“It’s funny, there’s not a lot product-wise that’s missing from denim today. From top to bottom, brands have denim pretty well covered as a category. But I think the thing I miss most is the culture. Being in the denim industry used to mean that you loved denim, indigo, the smell of a laundry, etc. You had to be committed to learning, to developing a very specific set of skills. It was a pretty niche group, and it took time to develop skill. Those skills were distinctly different than what you’d need to be in the “fashion” industry. That being said, I can’t help but feel that the distinction is gone these days. Denim is just a thing everyone needs in their store, every brand does it, and candidly, most everyone makes a decent fit. You don’t really have to understand fabric, or create sourcing relationships like the old days, and fabrics have reached a point where they’re so forgiving, you don’t really have to understand how to put it all together (wash, fabric, fit, etc.). Mills sell everyone, low and high, the same products. So a bit of the magic is gone, a bit of the culture. You can find it if you’re willing to look, but it’s just not as evident as it used to be. With any luck, Denim Days can help change that.”
–Scott Morrison, 3×1
From WARP + WEFT ON CATERING TO THE CONSUMER
“People want different things, they want their denim to do different things…I also think that the premium customer is so used to high fashion products that they are not scared of denim. That’s why the introduction of fabric with TENCEL™ fibers was amazing and made it all the more better.”
–Sarah Ahmed, CEO Warp + Weft
From RIVERBLUE DIRECTOR SHARES HIS TAKE ON THE FILM THAT SHOOK UP THE DENIM INDUSTRY
“They are aware but the consumer is the group that could force them to change quicker. If we vote with our money and try and buy more ethically and sustainably made clothing, the manufacturers will take notice and they will be forced to change. Even though some manufacturers are starting to shift to better practices, I can assure you that with the volume of clothing being made today, the rivers that we saw have deteriorated even further.”
–Roger Williams, Film Director
From REFORMATION GIVES DENIM LASER FOCUS
“Jeans are one of the most amazing pieces of clothing because they can be transformed time and time again. They have many afterlives. You can tailor them into a new fit, you can take them apart and make a completely new style out of them, or you can even recycle them back into a new yarn that will make a brand new pair of jeans. It’s a truly closed loop cycle.”
–Jordan Nodarse, Reformation
From BLUPROJECTS TALKS ABOUT CLEANER DENIM
“Carved in Blue has become a platform where denim network connects to each other and creates collaborative work. Living in the digital age, such a trustworthy channel of reaching to information is very helpful for the industry.”
–Sinem Celik, BluProjects