Trends
MUST READS: WHAT THE LENZING DENIM TEAM HAS ITS EYE ON THIS AUGUST
Aug 24, 2018
Every month, Carved in Blue scours the web for the hottest topics in the sector—from who’s making what, to what’s innovative and new, to how consumers are shifting and what they’re buying.
Here’s a look at what we read this past August:
KOL Marketing in China: Why It Works and How To Do It Right
Inside Levi’s ambitious plan to cut its carbon footprint
TO $2,000 LUXURY, JEANS TELL A QUINTESSENTIALLY AMERICAN STORY OF CLASS ASPIRATION
Why brands must stay off Amazon’s CRaP list
Trump’s trade war is slamming American blue jeans
Allbirds wants to fix your sole